Abbey Jackson
From Passion to Product
The App Strategy Workshop for Indie Devs
Register for Workshop
C$599 Early Bird · 20 seats
Abbey Jackson
The App Strategy Workshop for Indie Devs
C$599 Early Bird · 20 seats
You have the passion and the coding skills...now learn how to turn ideas into successful products.
In this workshop, you'll master the frameworks that separate successful products from expensive mistakes. You'll learn to identify your ideal customer profile, decode competitive landscapes, and practice customer interview techniques that reveal real insights. You'll walk away with product strategy skills that go way beyond coding which most developers never get the chance to learn.
After the workshop, attendees will be invited to join the Up Coast Leaders professional network for app founders.
Master the frameworks that separate successful products from expensive mistakes.
Discover techniques for defining who your product is really for, and why that matters more than you think.
Decode competitive landscapes, identify opportunities, and position your product for success.
Practice interview techniques that reveal real insights and turn conversations into actionable product decisions.
Learn frameworks for testing assumptions, measuring product-market fit, and making data-driven decisions before you build.
Develop product strategy skills that go way beyond coding and set your product up for long-term success.
This is a hands-on, interactive workshop designed specifically for indie developers. You'll work through real frameworks and exercises that you can apply immediately to your own product ideas.
Bring your own app idea and work through it with expert guidance, or use a practice project Abbey provides.
The same frameworks used by successful product teams at startups and tech companies - not theory, practical tools.
Personalized feedback from Abbey - experience at small startups, agencies, Intel, Mastercard, and Rivian.
Connect with indie developers on the same journey. Relationships and an invite to Up Coast Leaders network.
This workshop is designed for:
No prior product strategy experience required. This workshop is designed to make product strategy education accessible to everyone, regardless of background or traditional tech experience.
To get the most out of this workshop:
Don't have an app idea yet? That's okay! You'll learn frameworks that will help you identify and validate ideas.
Founder and Head Instructor, Up Coast
Abbey Jackson is a long-time contributor to the iOS community through mentoring and engaging online. She has experience in app development at small startups, agencies, and tech giants like Intel, Mastercard, and Rivian.
Her current mission is to help passionate builders turn their ideas into successful products and make product strategy education accessible to everyone, regardless of background or traditional tech experience.
Through Up Coast Leaders, Abbey is building a professional network for app founders and providing education that helps developers succeed beyond just coding.
A full day of product strategy education that most developers never get - from someone who's shipped at Intel, Mastercard, and Rivian. C$599 is the lowest this price goes - save $50 by June 15.
Save $50 by June 15. Save $100 vs. Last Call.
Only 20 seats available. Once they’re gone, they’re gone.
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